There is a definite trend toward male appearance enhancement. Male Botox and dermal filler enhancement is on the rise. As of 2012, 1 in every 8 cosmetic surgery procedures in the U.S. were performed on males. Increasingly, as the stigma toward attending to one’s appearance lessens, the number of men who are engaging in cosmetic treatments rises.
Men, as well as women, want to slow the aging process down. The goal is to be able to look into the mirror and feel good about the reflection staring back, no matter the age. In addition, men may soon realize that there is money and power in looking good. The most popular procedure for men is Botox. More and more men are using Botox on their faces, with more than 300,000 procedures in 2011, a 10-percent increase from 2010. Botox has even been nicknamed “Bro-tox.” The typical male patient seeks treatment for the lines that cause the worried, cross or angry look.
The advantages are that it is a minimally invasive, low-risk, quick and effective solution without significant discomfort. Although as many as 20-percent of men asked in a recent survey state they would consider using Botox, many do not follow through. Gift cards are an increasingly popular means of encouraging men to try Botox. Rather than judging or teasing, loved ones who support a man who is interested in a makeover are also frequently very beneficial in convincing a man to proceed.
The next most common cosmetic procedure for men is dermal fillers. The nasolabial folds, the creases that run from the lower nose to the corners of the mouth, frequently deepen and become more prominent with age, and this is a popular area for dermal filler among male patients. Accordion lines can appear, particularly on athletic men, on the lower cheeks. Forehead lines that have been treated with Botox at times require filler as well, if the lines are deep. Finally, dark eye circles, or eye-bags, are easily treated with the appropriate fillers, and this procedure has become much more in demand over the past few years in both men and women.
Like Botox, dermal fillers such as Radiesse, Juvederm, Belotero are relatively painless and quick, with a good safety record. Like Botox, the results are temporary, and long-term maintenance is key for achieving a youthful look. Both procedures are exceedingly popular and growing exponentially among many age groups, which attests to their effectiveness. Many women have already discovered how the youthful, fresher, well-rested appearance is crucial in business and results in better job and client prospects across all fields. Now it is the men’s turn.